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Business Owners · 6 min read

Planning around a business exit, long before you sell

RM Ryan Marayag Founder & Lead Advisor

For most owners, the business is the single largest asset they'll ever hold, and the most illiquid. A sale can change your family's life, but only if the personal planning keeps pace with the deal. The owners who come away happiest started years before the offer arrived.

Separate the company's plan from yours

Inside the business, you're focused on growth, payroll, and maybe a 401(k) for the team. Outside it, you need a personal plan that doesn't depend entirely on the company succeeding. Building wealth outside the business is what gives you the freedom to sell on your terms, not someone else's.

The window before a sale is precious

The year or two before a transaction is when the most valuable planning happens:

  • Structuring the deal to manage the tax hit.
  • Putting proceeds to work with a plan already in place, so the money doesn't sit idle.
  • Coordinating estate and charitable strategies while there's still time to use them.

Once the wire hits, many of those doors close. Planning early turns a one-time windfall into lasting, well-organized wealth, which is the entire point of building something in the first place.

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